The fourth annual Mayfair Awards were hosted last night, for the second year, in the opulent setting of the Ritz London. Mayfair’s most innovative and successful movers and shakers, including nominees waiting with bated breath to find out if they had scooped one of the coveted awards, filled the hotel’s magnificent William Kent House, a suite of lavishly decorated private rooms designed by the 18th century architect. It was indeed a fitting setting in which to celebrate the dynamism of Mayfair, and the businesses and individuals contributing to making the area as unique and special as it is.
Guests sipped Louis Roederer Champagne and Hedonism Wines while indulging in delicious canapés by the Ritz London and enjoying the exquisite piano music emanating from the Steinway & Sons Spirio (which plays itself and attracted many admirers, keen to seize the iPad and choose a song from its 2,000-strong repertoire). A master calligrapher from Caran d’Ache was on hand to inscribe declarations of affection onto beautiful illustrated maps of Mayfair and sweet-smelling scents came courtesy of Ormonde Jayne. Paul Thomas and Lalique managed the enviable task of dressing the table in the spectacular, red William Kent room with aplomb.
After speeches given by Kate Racovolis, editor of The Mayfair Magazine, David Lee, from headline sponsor Pastor Real Estate, and Mark Henderson, from Gieves & Hawkes and The New Craftsmen, it was time to announce the winners. Outstanding Contribution to Mayfair was deservedly awarded to the Awards’ Associate Sponsor, Grosvenor; Kate thanked Grosvenor’s Haydn Cooper “for its contribution to Mayfair, improving its public realm in places such as Duke Street, Mount Street and Grosvenor Hill”.
Best Art Gallery: Timothy Taylor
Best Auction House: Sotheby's
Best Inspiring Shop Front: Paul Smith
Best Tailor: Gieves & Hawkes
Best Specialist Goods Store: William & Son
Best Independent Jewellery Designer: Boodles
Best Interiors Boutique: Hermès
Favourite Coffee: Taylor St Baristas
Best Afternoon Tea: The Ritz London
Favourite Place for an After-Work Drink: Coburg Bar at The Connaught
Best Restaurant Experience of the Year: Fera at Claridge's
Best Speciality Food and Beverage Store: Hedonism Wines
Best Hotel: Claridge's
Best Car Retailer: Jack Barclay
Favourite Public Space: The Mount Street Gardens
Best New Business to Mayfair: Phillips
Outstanding Contribution to Mayfair: Grosvenor