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Anya Hindmarch Unveils Build a Bag Collection

It’s the luxurious, little details that make a lasting impression: create your own personalised bag with the new Anya Hindmarch Build a Bag concept 

The clever team at Anya Hindmarch has done it again. This month, the British accessory label launches Build a Bag, allowing customers the chance to customise a unique piece of arm candy for Spring/Summer 2017. 

Build a Bag consists of a capsule collection of handles, straps and decorative accessories that can be used to personalise the new Anya Hindmarch bucket bag. The versatile, slouchy shoulder bag is crafted in butter-soft leather and is available in various shades and textures.

Once you have chosen your base, pick from a selection of embellished handles and spirited accessories including detachable shoulder straps, characterful key fobs, playful, clip-on bag charms and signature stickers. Switch up your covetable carryall whenever you please and let the compliments roll in. 

Among our favourite variations are the fuzzy, two-tone shearling bag; the sleek python skin handle; a plump smiley-face charm and a scintillating strap made from hand-woven leather circles in rainbow hues.  

It’s the perfect way to give your handbag an individual, personal slant, underlined by Hindmarch’s idiosyncratic and irresistible wit.  

Build a Bag launches in London 15 May 2017 and prices start from £895; 118 New Bond Street, Mayfair, London W1S 1EW, www.anyahindmarch.com